Branche: TV
Agentur: Man vs Machine
Quelle: www.designweek.co.uk
7.11.2011


Man vs Machine rebrands More 4




Man vs Machine is working on a full rebrand of Channel 4 digital channel More 4, covering the visual identity, idents and digital guidelines.

 

Channel 4 says it is repositioning More 4 to focus more fully on ‘popular factual and features’ content, with the rebrand set to launch in January 2012.

 

Mike Alderson, founder of Man Vs Machine, says, ‘Channel 4 is repositioning the channel to make it more lifestyle-focused. We saw an opportunity to create a multi-coloured logo for a UK TV channel.’









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