Branche: Kultur
Agentur: Martin Wecke/Fabian Maier-Bode
Pressemitteilung
1.11.2021


12th Berlin Biennale’s visual identity.




The foundation of the visual identity for the 12th Berlin Biennale for Contemporary Art is a set of twelve abstract, graphical sculptures, loosely based on the letter “B.” These shapes will adapt to the surrounding spaces and formats and interact with visitors. Be it in spatial media, in the digital sphere or in printed matter; they aim to both create and claim space.

 

Being intentionally ambiguous these shapes can be read as a map, a sign, or an object; blurring what’s inside and what’s outside, what’s mapped and what’s uncharted, what’s seen and what’s unheard. They encourage the viewer to question their knowledge and be open to new perspectives.

 

To balance the openness of the key visual the word mark of the 12th Berlin Biennale will create a focus point with its spatial character. Last but not least a wide color palette ranging from soft pastels to vibrant primary colors will set different tones and therefore support the variety of formats and themes of the 12th Berlin Biennale’s program.

 

Martin Wecke is a designer and web developer based in Berlin. Applying experimental digital interactions to the fields of graphic design he specializes in creating websites, interactive applications, and dynamic visual systems.

 

Fabian Maier-Bode is a graphic and type designer based in Berlin. With typography being a core element of his practice, he’s interested in developing progressive visual systems for both digital and analog applications.